Joan Kocan
Meadville Local Origination
Marketing Coordinator
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Project • Reference Binder Objective • Inform referring veterinarians of the services AVETS provides, introduce them to each new veterinarian and keep them updated to changes, all in an easy-to-read binder. |
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Client • AVETS: Emergency and Specialty Veterinary Hospital Project • Identity Package including Logo Design and Tagline Objective • Create an identity that portrays professionalism to the referring veterinarians within the industry but with a “warm and fuzzy” appeal to pet owners. |
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Client • Armstrong: Cable Services Project • Various Brochures Objective • Provide informative brochures to potential subscribers, using clean designs that are similar, but different. |
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Client • Armstrong Business Division: Business Communication Project • Presentation Folder with Inserts Objective • Provide sales force with informational materials to leave behind to facilitate more sales. |
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Client • Ohio University Project • Daily Planner Objective • Develop an easy-to-use student planner with interesting campus facts and photographs. Design the ads by which it is funded. |
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Client • Hunter Trucking: Truck Sales & Manufacturing Project • Direct Mail Campaign Objective • Inform current customers of new locations via direct mail and bill inserts. |
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Client • Melody’s Massage Studio: Massage Therapy Project • Postcard Campaign Objective • Encourage return business through monthly postcards offering special discounts to current customers. |
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Client • Ritter Technology Project • ParkerStore Direct Mail and Brochure Objective • Notify specific current customers of a new store location and of a new product line in the store via direct mail postcards and trifolds. |